Music World Cup / Grammys environment
The company needed visibility in a major cultural moment and stronger association with music-industry and media audiences.
Greenhouse NYC
Greenhouse needed concept expansion, greater awareness, and stronger revenue opportunities through events.
Solid Gold NYC / RSVP Soho
RSVP in Soho needed stronger word-of-mouth positioning and a higher-profile audience association.
Leading Ladies Luncheon / Cavalli Café empowerment session
The concept needed to appeal to a local female audience in a context where alcohol was not served, creating a different kind of value proposition for the venue.
Cavalli54 Dinner Party / Cavalli Club Dubai
The goal was to revive interest and restore glamour around the Cavalli Club brand in Dubai.
The ONE Group / Gansevoort Hotel Group / Bagatelle Turks & Caicos
The mandate was to increase F&B and hotel sales while helping make Turks & Caicos “the place to be.”
Silverback Investments — “Data, the New Asset”
Silverback Investments sought innovative ways to educate and engage potential investors beyond conventional presentations.
Royalton Investments — “Night before AMFAR”
Royalton Investments was involved in a major high-status event environment tied to the Cannes / AMFAR ecosystem on the Serenity yacht.
Pragma Group / Roberto Cavalli restaurant and hospitality projects
Pragma Group’s projects required elevated brand experiences, stronger customer perception, and better visibility around franchise and expansion opportunities.
AFLORA Luxury Wellness Living Residence
AFLORA sat at the intersection of wellness, lifestyle, and experiential hospitality. The need was not just a launch, but a holistic identity and ecosystem that could be felt across multiple touchpoints.
STK Ibiza / Foxhole Holdings / The ONE Group licensing context
Foxhole Holdings acquired the first licensing deal for The ONE Group’s famed STK brand. The challenge was not only to bring a known American concept into a new geography, but to do so in a way that made sense for Ibiza’s market, guest expectations, and cultural energy.
Agatha Gladstone / International Wellness Hotel Projects
Agatha Gladstone’s projects sat inside the wellness hospitality and leisure investment space, spanning Africa, Indonesia, and Jamaica.
Profound Investments
Profound Investments was seeking strategic visibility and opportunities around the chairman’s media presence and the announcement of a digital music platform during the 2015 Grammys environment.
JetSmarter Private Aviation
JetSmarter appointed Apollonia as an international ambassador to support the launch of its London headquarters and to shape a community-driven, socially conscious layer around the brand.

